For lash artists
The booking software built for lash artists.
One link for bookings, deposits, intake forms, fill reminders and aftercare. No booking fees for your clients, and no commission on your bookings.
Everything a lash book needs, in one place.
One link that books
Put it in your Instagram bio and stop booking in the DMs. Clients pick the service and the time without a single back-and-forth.
Every plan
No-shows that cost them, not you
Keep a card on file and charge a no-show fee on every plan, free included. On Pro, take a deposit or a partial deposit at booking too. A full set is too long to lose.
Every plan · deposits on Pro
Fill reminders on your timing
Set a rebook interval per service, two weeks for a fill or three for a classic set, and Besmi reminds the client when it is time to come back.
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Intake forms before she sits down
Allergies, sensitivities and patch tests, signed before the appointment. Guardian consent for minors is built in.
1 form free · unlimited on Pro
Aftercare that arrives on its own
Aftercare cards go out after the appointment, so the retention talk does not depend on her remembering what you said.
Pro
AI that replies to your texts
It answers client texts about your services, prices and open times, and sends your booking link, while you are mid-set and cannot pick up your phone. New clients text it on a Besmi number, a $4.99/mo add-on.
Pro
Our Story
Why we built this

Abraham & Rikki
Founders of Besmi
Rikki is a lash artist. Abraham is a software developer. They're married, both business owners, and they spent years watching the same problem from two different angles.
We built Besmi because every artist deserves a brand that looks as good as their work.
Delivered
So that's what we're doing. Rikki knows what artists need, and Abraham builds it, two people in Oregon giving independent beauty professionals the tools the big salons take for granted.
The Artist plan is free and stays free. Upgrade when you're ready, or don't. We'll be here.
Rikki & Abraham
Pricing
Start free. Grow when you're ready.
Built for the solo artist and the small studio, not the mega-salon. No contracts, no minimums, and no Besmi cut of your bookings once you are on a paid plan.
Sign up and try every feature free for a month.
No card needed, and no Besmi fee on your card payments during the trial. Keep the free Artist plan forever, or upgrade anytime.
Artist
Everything you need to get booked and paid.
Cards: 3.9% + 30¢ online, 3.7% + 15¢ in person. Includes Besmi's 1%.
Free forever · no card ever
- Your branded booking link
- Calendar & scheduling
- Card payments + Tap to Pay
- 1 intake form
- Custom branding & colors
- Email reminders
- Retail & basic discounts
- Unlimited bookings
Pro
Tools to grow and personalize.
Cards: 2.9% + 30¢ online, 2.7% + 15¢ in person. The standard processing rate, nothing added.
1st month free30 days free · no card · cancel anytime
Everything in Artist, plus
- AI replies to client texts
- Client SMS reminders
- Deposits & early access
- Unlimited intake forms
- Aftercare & reviews
- Team members
- Google & Apple Calendar sync
- ChatGPT & Claude connector
- 100 marketing texts / mo
- Remove Besmi badge
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Run it on autopilot.
Cards: 2.9% + 30¢ online, 2.7% + 15¢ in person. The standard processing rate, nothing added.
1st month free30 days free · no card · cancel anytime
Everything in Pro, plus
- Auto rebooking reminders
- Branded receipts
- Messages in your voice
- Stylist SMS alerts
- Multiple locations
- 2× AI text replies (1,000/mo)
- 500 marketing texts / mo (5× Pro)
- Priority support
Extra team seats $5/mo each · Tap to Pay in person · Marketing text packs from $5
100 for $5, 500 for $20, 1,000 for $35. 1 text = up to 160 characters.
Cancel anytime. Your clients and your data stay yours.
Coming from another booking app?
An honest side-by-side, including where they win.
Lash artists ask
What is the best booking app for lash artists?+
The one built around lash work: deposits that stop no-shows on long appointments, fill reminders on your rebook timing, intake forms for allergies, and a booking link clients actually use. Besmi does all of that, has a free plan, and lets you try every feature for 30 days with no card.
Is there a free booking app for lash techs?+
Yes. Besmi's free plan keeps your booking page live and taking bookings, with card payments, a card on file and no-show fees. Pro ($15/mo) adds deposits, text reminders, aftercare and AI replies to client texts.
Can I take deposits for lash appointments?+
Yes, on Pro and Icon. You can require a deposit or a partial deposit at booking, so a client holds her slot without prepaying the whole set. No-show fees with a card on file work on every plan, free included.
Does Besmi send fill reminders?+
Yes, on the Icon plan. Set how often each service should be rebooked and Besmi reminds clients when their fill is due.
Does Besmi charge my clients a booking fee?+
No. Clients never pay Besmi a fee to book with you, and Besmi takes no commission on your bookings. On the free plan, card payments carry Besmi's 1% on top of standard processing; paid plans add nothing.
Can I switch from another booking app?+
Yes. You can import your client list from a CSV export of Vagaro, Square, GlossGenius and others, and the comparison pages below walk through each switch.
Ready to
build yours?
One link. Your services, your story, your brand, looking exactly the way you've always imagined.
Free to start • Your page is live in minutes